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                                                        Abstract


                       The purposes of this research are to investigate the history and innovation process of

               nano cotton production of Ban Nong Ngueak, Mae Raeng subdiatrict, Pa Sang district, Lamphun

               province and to further promote the marketing of nano cotton products using qualitative

               research  and  quantitative  research  methods   The  samples  used  in  this  research  were
                                                             .
               community enterprise group, handwoven cotton and nano cotton processing group of Ban

               Nong Ngueak and a group of 364 consumers/customers. The research tools for this study were

               questionnaires and interviews by using the description in data analysis on related issues of

               data.

                       The result found that the nano cotton innovation was initiated by the community

               residents living in Ban Nong Ngueak, most of whom were engaged in weaving work since the

               beginning. Then, they joined together to form a cotton weaving group with only 17 members.
               The innovative nano cotton fabric process uses the ENZease enzymes to prepare cotton fabric,

               which is bleached by stripping starch and removing impurities   After the had weaving is
                                                                               .
               completed, the cloth will be sent to the National Science and Technology Development

               Agency (NSTDA) for coating to increase softness, aroma, antibacterial, UV-resistance, and water

               reflection.For promotion and further marketing towards nano-cotton products has resulted in
               the  development  of  new  designs  from  traditional  patterns  to  maintain  the  community

               uniqueness and create a woven identity of the community.



               Keywords:  nano innovation, handwoven cotton cloth, Lamphun
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